Great Plains Psychology Convention

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Keynote Speakers:
Friday (Ron Shapiro)
Saturday Pre-Luncheon (James Maas)

Sponsored in part by grants from:
sponsored by Psi Chi
Missouri Western State University Foundation
Full List of Sponsors

Games to Explain Human Factors

Human Factors (HF) is a specialization of Engineering and a branch of Applied Psychology in which systems such as computers, medical devices, and airplanes are designed, built, and assessed based upon how safe and easy it is for people to use them. The job market for HF professionals appears very bright long term. This session is a popular, informative and entertaining nontraditional introduction to HF. During the session you will learn how people process information, and how to optimize design of products and systems for human strengths and compensate for weaknesses.

You will learn about: memory, learning, sensation, perception, measuring, interfering, thinking, responding, interpretation, assumptions, reinforcement, feedback, medical error, user error, pilot error and product usability

Participating may benefit you at school, at home and on the job.

This session promises to be informative and fun!!! You may even win a prize.


Ronald G. Shapiro, Ph.D., a Fellow in the Human Factors and Ergonomics Society (HFES) and the American Psychological Association (APA) and a Certified Human Factors Professional (CHFP) is an independent consultant in Human Factors/Ergonomics, Learning/Education, and Human Resources. He has managed Technical Learning, Human Factors, New Employee Orientation, University Tuition Payment Programs and Career Services for IBM, a Fortune 500 company.

Ron is the Secretary-Treasurer-Elect of HFES and is a past-president of the Applied Experimental and Engineering Psychology Division of the APA. Ron has also served as the chair of National Ergonomics Month, the HFES Speakers Bureau and HFES Volunteers Committee.

He is listed in Who’s Who in America and Who’s Who in Science and Engineering. Ron received his B.A. from the University of Rochester and his M.A. and Ph.D. from Ohio State in Experimental Psychology. He has taught at Ohio State, Denison University, University of Connecticut and Dutchess Community College.

He has presented for a number of professional societies including HFES, APA, Eastern Psychological Association (EPA), National Society of Black Engineers (NSBE), American Indian Scientific and Engineering Society (AISES), Institute of Industrial Engineers (IIE), National Council of Teachers of Mathematics (NCTM), Documentation and Training (DocTrain) and Medical Product Safety network (MEDSUN). He has also presented at numerous High Schools, Colleges and Universities.

Ron's other professional affiliations include Sigma Xi (Scientific Honorary Life Member), Phi Kappa Phi (Academic Honorary Life Member), Society of Industrial Psychologists (SIOP) and AISES (Sequoia Fellow).

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